Article 06
Insight patterns: from scattered notes to reusable tiles
klitflempot teaches pattern work as craft, not astrology. You cluster mechanisms — how friction forms — and you refuse to inflate them into market-wide percentages.
Step A
Atomize
Break transcripts and observation logs into atomic notes: one mechanism per card, tagged by role from committee maps.
Step B
Cluster
Group by shared mechanism, not shared adjectives. “Security matters” is not a cluster; “vendor risk questionnaire arrives before pricing” is.
Saturation without sample-size theater
Qualitative saturation means new stories stop introducing new mechanisms. It does not mean you surveyed a representative slice of the United States. klitflempot’s editorial rule: write “we keep hearing X among mid-market CISOs we interviewed” — never “67% of CISOs.” For friction-specific clustering, see purchase friction patterns.
Feed clusters back into interview scripts as probes, not as conclusions. If a cluster collapses under a better question, retire it. Living libraries beat sacred slide decks.
“A pattern is a repeated mechanism. A vibe is a repeated adjective. klitflempot ships mechanisms.”
Run the weekly claude loop
Patterns only stay honest when the cadence forces demotion as well as promotion.